Research and perspectives on public relations, behavioural insight and the psychology of influence.
Research and perspectives on public relations, behavioural insight and the psychology of influence.
An introduction to using behavioural insights in public policy. The paper considers how governments can help citizens make informed choices while preserving freedom of choice and improving the effectiveness of public services.
A study of low electoral participation in Libya, exploring behavioural and social factors that affect registration and turnout. The paper discusses approaches to understanding and addressing the underlying barriers to participation.
A brief look at resistance to wearing face coverings in crowded places. The paper considers psychological and social factors and discusses behavioural approaches to public health communication and individual responsibility.
A psychological perspective on cults, group membership and the influence of leaders. The paper discusses why people join, how group identity develops and how coercive communication can affect individual judgement.